If your company has been sitting on the sidelines waiting for some semblance of certainty to return to the U.S. economy it could be a long wait. Instead of yet another ‘wait and see’ year, now might be the time to grasp new opportunities and expand into overseas markets.
One characteristic the best exporters have in common is a commitment to meeting all the agreed upon expectations of the buyer. While this may sound obvious, the devil is in the details.
The Administration kicked off 2012 with what appears to be a full court press on trade enforcement and export promotion.
“Without a doubt, more than ever, the world needs today the sum of talents, the sum of ideas to explore alternatives, to find innovative solutions that will enable the international economy to deal with the challenges it faces, to recover its balance and to get back onto the path of growth.” With these words, Mexican President Calderón launched Mexico’s presidency of the G-20.
Your company wants to venture into new markets but you hear unsettling things about theft of your brand or illegal copying of your product. While the possibility of your product being copied or your brand being stolen is unfortunately out there, it should not hinder your plans to move into uncharted…